Localize This Idea
01 · Discover02 · Transfer03 · Adapt

02 · Transfer · One model, different contexts

Transfer the model
into a new context.

The model works in one place. Could it work in another? Keep the objective in view and explore how local waste streams, capabilities, and demand could support the same business logic.

Local company waste

Identify a usable discarded material.

New product

Combine material with skills and demand.

Local income

Earn enough to pay for the work.

What travels

The principle travels. The context changes.

The objective remains the same: turn an overlooked waste stream into useful products and local income. What travels is the mechanism connecting discarded material, production capabilities, and customer demand.

In a new place, that could involve fishing nets again, or locally available wood, leather, or glass. The essential conditions must still be met, but the materials, partners, and ways of meeting them may differ.

Three local industries to explore

Different materials. A shared business logic.

Furniture manufacturer

Wood offcuts could become small home or display products. Investigate usable sizes, material condition, making skills, and potential buyers.

Leather shop

Leather offcuts could become stacked-leather pen barrels or other small accessories. Investigate material suitability, making partners, and customer needs.

Glass manufacturer

Suitable glass offcuts could find a new use through a capable processing partner. Investigate glass type, sorting, handling, equipment, and demand.

Compare before committing

Could the model work in this place?

Identify the conditions that make the original model viable. Then explore how each could be met in the new setting, using local evidence rather than assuming the same approach will work.

Supply

A dependable source of usable material must exist. What is available locally, who controls it, and what would collection and preparation involve?

Production

The material must become a product of consistent quality. What local skills, equipment, and partnerships could support production?

Market demand

Customers must value the offer enough to buy it. How do local needs, alternatives, and expectations shape what they would purchase?

Economics

Revenue must sustain the work. How would local prices, costs, and production capacity affect the model’s viability?

You do not need identical conditions. You need evidence that the essential requirements can be met locally.

Selected possibility · Leather shop

From leather offcuts to stacked-leather pens.

Could small leather remnants become the barrel of a well-made pen? In this local scenario, a leather shop explores a partnership with a skilled pen maker. The objective stays the same: turn an overlooked waste stream into useful products and local income.

A finished stacked-leather pen with a silver joining band and clip on a wooden desk
The product possibilityA finished pen reveals the layers of leather in its shaped and polished barrel.
A maker stacking punched leather squares around a brass pen tube, with another glued leather stack held in a clamp
The making processSmall leather pieces are punched, glued, and compressed into a blank before shaping and finishing.

The mechanism: turn suitable offcuts into finished pen barrels, add reliable components, and sell a product customers value.

What must be true for this possibility to work?

Supply

Local leather offcuts must provide enough usable material for consistent production.

Production

Available makers, tools, and components must produce durable, well-finished pens.

Market demand

Identifiable customers must value the pens at a price that supports the business.

Economics

Revenue must cover sourcing, production, and selling while providing worthwhile local income.

These are the requirements. How you meet them will depend on the place. Adapt explores how to put the model into practice and adjust as local realities change.

Try the question

Where do you see the same business logic in a different industry?

Choose a local waste stream. What would you need to learn before trying the model?